But if you, the speaker, want the audience to come with you, you probably need to give them a hint of where you’re going.
zeinabmammedovaciteerde uit2 jaar geleden
but if there’s no real takeaway, all the speaker has done—at best—is to entertain.
zeinabmammedovaciteerde uit2 jaar geleden
It is throughline, the connecting theme that ties together each narrative element.
zeinabmammedovaciteerde uit2 jaar geleden
Notice that there’s an unexpectedness incorporated into each of them.
zeinabmammedovaciteerde uit2 jaar geleden
More choice actually makes us less happy.
zeinabmammedovaciteerde uit2 jaar geleden
The key is to present just one idea—as thoroughly and completely as you can in the limited time period.
zeinabmammedovaciteerde uit2 jaar geleden
My advice to speakers would be to look for a single big idea that is larger than you or your organization, but at the same time to leverage your experience to show that it isn’t just empty speculation.
zeinabmammedovaciteerde uit2 jaar geleden
That depends on the length of the speech. If it is a 10-minute speech it takes me all of two weeks to prepare it; if it is a half-hour speech it takes me a week; if I can talk as long as I want to it requires no preparation at all. I am ready now.
zeinabmammedovaciteerde uit2 jaar geleden
But throughlines that connect large numbers of concepts don’t work.
zeinabmammedovaciteerde uit2 jaar geleden
There’s a drastic consequence when you rush through multiple topics in summary form.
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