Have you have ever wondered why some people just seem to succeed in business? It is easy to assume that they get lucky while others are dealt a dud hand time after time. But the truth is that everyone could make something more of the life they were born into — if they designed and followed a system that works.

After successful careers with Proctor & Gamble, Kraft Foods and IBM, David Holland formed his first company in 2000. Twenty years and five businesses later, he is still obsessed with innovation in business and living life to the full.

A technologist at heart and a realist by design David has cracked the code. His book reveals a simple system small business owners can follow to help navigate the digital world and build a business that supports an exciting lifestyle in the real one.