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Seth Godin
en

Seth Godin

  • b9817341333
    b9817341333citeerde uit2 jaar geleden
    some axes for you to choose from
  • DKciteerde uitvorig jaar
    Most of all, marketing is change.
  • vidhi21chhaganiciteerde uit9 dagen geleden
    Marketing is not a battle, and it’s not a war, or even a contest Marketing is the generous act of helping someone solve a problem. Their problem
  • vidhi21chhaganiciteerde uit7 dagen geleden
    Marketing in five steps

    The first step is to invent a thing worth making, with a story worth telling, and a contribution worth talking about.

    The second step is to design and build it in a way that a few people will particularly benefit from and care about.

    The third step is to tell a story that matches the built-in narrative and dreams of that tiny group of people, the smallest viable market.

    The fourth step is the one everyone gets excited about: spread the word.

    The last step is often overlooked: show up—regularly, consistently, and generously, for years and years—to organize and lead
  • vidhi21chhaganiciteerde uit7 dagen geleden
    and build confidence in the change you seek to make. To earn permission to follow up and to earn enrollment to teach.
  • vidhi21chhaganiciteerde uit6 dagen geleden
    Desire for gain versus avoidance of loss
  • vidhi21chhaganiciteerde uit6 dagen geleden
    Desire for gain versus avoidance of loss.
  • vidhi21chhaganiciteerde uiteergisteren
    Choose the people you serve, choose your future
  • vidhi21chhaganiciteerde uiteergisteren
    The smallest viable market is the focus that, ironically and delightfully, leads to your growth.
  • vidhi21chhaganiciteerde uiteergisteren
    Organize your project, your life, and your organization around the minimum
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